Buat Target dan Tawarkan Iklan Berdasarkan Lokasi Tertentu
Langkah selanjutnya, Anda harus menargetkan lokasi tertentu dan menawarkan lokasi untuk memaksimalkan iklan Anda. Caranya sebagai berikut:
1. Buka Kata Kunci dan Penargetan pilih Lokasi
– Di sini, pilih satu atau lebih lokasi dan sesuaikan tawarkan Anda di sebelah penyesuaikan tawaran.
– Buat kata kunci spesifik target. Selalu ingat untuk mengoptimalkan kata kunci yang Anda gunakan dalam iklan.
– Pantau terus iklan Anda dan gunakan data untuk mengoptimalkan iklan.
Mampu Menjangkau Orang-orang di Perjalanan
Pertama, Google Maps bukan hanya sekadar aplikasi navigasi. Tetapi juga mobile yang berarti Anda menjangkau orang-orang di mana saja, pengguna berada. Dalam Google Performance Summit, perusahaan mengungkapkan bahwa sepertiga pencarian seluler terkait dengan lokasi. Hal ini juga sering dijadikan sebagai pedoman beberapa agensi yang membuka jasa Google ads.Jika Anda bisnis dengan lokasi fisik, beriklan di Google Maps itu berarti akan lebih banyak orang dapat menemukan Anda tepat saat mereka membutuhkan Anda.
Discontinued features
Google Latitude was a feature that let users share their physical locations with other people. This service was based on Google Maps, specifically on mobile devices. There was an iGoogle widget for desktops and laptops as well.[176] Some concerns were expressed about the privacy issues raised by the use of the service.[177] On August 9, 2013, this service was discontinued,[178] and on March 22, 2017, Google incorporated the features from Latitude into the Google Maps app.[179]
In areas where Google Map Maker was available, for example, much of Asia, Africa, Latin America and Europe as well as the United States and Canada, anyone who logged into their Google account could directly improve the map by fixing incorrect driving directions, adding biking trails, or adding a missing building or road. General map errors in Australia, Austria, Belgium, Denmark, France, Liechtenstein, Netherlands, New Zealand, Norway, South Africa, Switzerland, and the United States could be reported using the Report a Problem link in Google Maps and would be updated by Google.[180] For areas where Google used Tele Atlas data, map errors could be reported using Tele Atlas map insight.[181]
If imagery was missing, outdated, misaligned, or generally incorrect, one could notify Google through their contact request form.[182]
In November 2016, Google announced the discontinuation of Google Map Maker as of March 2017.[183]
Google Maps is available as a mobile app for the Android and iOS mobile operating systems. The first mobile version of Google Maps (then known as Google Local for Mobile) was launched in beta in November 2005 for mobile platforms supporting J2ME.[191][192][193] It was released as Google Maps for Mobile in 2006.[194] In 2007 it came preloaded on the first iPhone in a deal with Apple.[195] A version specifically for Windows Mobile was released in February 2007[196] and the Symbian app was released in November 2007.[197]
Version 2.0 of Google Maps Mobile was announced at the end of 2007, with a stand out My Location feature to find the user's location using the cell towers, without needing GPS.[198][199][200] In September 2008, Google Maps was released for and preloaded on Google's own new platform Android.[201][202]
Up until iOS 6, the built-in maps application on the iOS operating system was powered by Google Maps. However, with the announcement of iOS 6 in June 2012, Apple announced that they had created their own Apple Maps mapping service,[203] which officially replaced Google Maps when iOS 6 was released on September 19, 2012.[204] However, at launch, Apple Maps received significant criticism from users due to inaccuracies, errors and bugs.[205][206] One day later, The Guardian reported that Google was preparing its own Google Maps app,[207] which was released on December 12, 2012.[208][209] Within two days, the application had been downloaded over ten million times.[210]
The Google Maps apps for iOS and Android have many of the same features, including turn-by-turn navigation, street view, and public transit information.[211][212] Turn-by-turn navigation was originally announced by Google as a separate beta testing app exclusive to Android 2.0 devices in October 2009.[213][214] The original standalone iOS version did not support the iPad,[212] but tablet support was added with version 2.0 in July 2013.[215] An update in June 2012 for Android devices added support for offline access to downloaded maps of certain regions,[216][217] a feature that was eventually released for iOS devices, and made more robust on Android, in May 2014.[218][219]
At the end of 2015 Google Maps announced its new offline functionality,[220] but with various limitations – downloaded area cannot exceed 120,000 square kilometers[221][222] and require a considerable amount of storage space.[223] In January 2017, Google added a feature exclusively to Android that will, in some U.S. cities, indicate the level of difficulty in finding available parking spots,[224] and on both Android and iOS, the app can, as of an April 2017 update, remember where users parked.[225][226] In August 2017, Google Maps for Android was updated with new functionality to actively help the user in finding parking lots and garages close to a destination.[227] In December 2017, Google added a new two-wheeler mode to its Android app, designed for users in India, allowing for more accessibility in traffic conditions.[228][229] In 2019 the Android version introduced the new feature called live view that allows to view directions directly on the road thanks to augmented reality.[230] Google Maps won the 2020 Webby Award for Best User Interface in the category Apps, Mobile & Voice.[231] In March 2021, Google added a feature in which users can draw missing roads.[232] In June 2022, Google implemented support for toll calculation. Both iOS and Android apps report how much the user has to pay in tolls when a route that includes toll roads is input. The feature is available for roads in the US, India, Japan and Indonesia with further expansion planned. As per reports the total number of toll roads covered in this phase is around 2000.[233]
USA Today welcomed the application back to iOS, saying: "The reemergence in the middle of the night of a Google Maps app for the iPhone is like the return of an old friend. Only your friend, who'd gone missing for three months, comes back looking better than ever."[234] Jason Parker of CNET, calling it "the king of maps", said, "With its iOS Maps app, Google sets the standard for what mobile navigation should be and more."[235] Bree Fowler of the Associated Press compared Google's and Apple's map applications, saying: "The one clear advantage that Apple has is style. Like Apple devices, the maps are clean and clear and have a fun, pretty element to them, especially in 3-D. But when it comes down to depth and information, Google still reigns superior and will no doubt be welcomed back by its fans."[236] Gizmodo gave it a ranking of 4.5 stars, stating: "Maps Done Right".[237] According to The New York Times, Google "admits that it's [iOS app is] even better than Google Maps for Android phones, which has accommodated its evolving feature set mainly by piling on menus".[238]
Google Maps' location tracking is regarded by some as a threat to users' privacy, with Dylan Tweney of VentureBeat writing in August 2014 that "Google is probably logging your location, step by step, via Google Maps", and linked users to Google's location history map, which "lets you see the path you've traced for any given day that your smartphone has been running Google Maps". Tweney then provided instructions on how to disable location history.[239] The history tracking was also noticed, and recommended disabled, by editors at CNET[240] and TechCrunch.[241] Additionally, Quartz reported in April 2014 that a "sneaky new privacy change" would have an effect on the majority of iOS users. The privacy change, an update to the Gmail iOS app that "now supports sign-in across Google iOS apps, including Maps, Drive, YouTube and Chrome", meant that Google would be able to identify users' actions across its different apps.[242]
The Android version of the app surpassed five billion installations in March 2019.[243] By November 2021, the Android app had surpassed 10 billion installations.[244]
Google Maps Go, a version of the app designed for lower-end devices, was released in beta in January 2018.[245] By September 2018, the app had over 10 million installations.[246]
Tingkatkan Visibilitas
Jika Anda memiliki banyak pesaing lokasi di wilayah Anda, lokasi pin Anda kemungkinan akan tenggelam dengan pin bisnis Anda. Nah, dengan iklan Google Maps membantu Anda menonjol di antara yang lainnya dan meningkatkan visibilitas Anda.
Pin yang dipromosikan akan berbeda dengan yang lain yaitu berwarna ungu, berbeda dari yang lain.
Tidak hanya dapat meningkatkan visibilitas Anda, beriklan di Google Maps juga dapat mendorong pengguna untuk melakukan tindakan yang Anda harapkan.
Cara Membuat Iklan di Google Maps
Cara lainnya untuk membuat iklan di Google Maps adalah dengan bekerja sama dengan jasa iklan digital. Anda hanya tinggal memberikan detial terkait bisnis Anda, dan jasa iklan akan menyelesaikan semuanya, mulai dari pendaftaran Google Bisnisku, sampai pemasangan iklannya. Jadi Anda hanya tinggal merasakan manfaatnya. Ingin tahu lebih lanjut? Silakan hubungi kami .
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Wenn Sie „Alle akzeptieren“ auswählen, verwenden wir Cookies und Daten auch, um
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Wenn Sie „Alle akzeptieren“ auswählen, verwenden wir Cookies und Daten auch, um
Wenn Sie „Alle ablehnen“ auswählen, verwenden wir Cookies nicht für diese zusätzlichen Zwecke.
Nicht personalisierte Inhalte werden u. a. von Inhalten, die Sie sich gerade ansehen, Aktivitäten in Ihrer aktiven Suchsitzung und Ihrem Standort beeinflusst. Nicht personalisierte Werbung wird von den Inhalten, die Sie sich gerade ansehen, und Ihrem ungefähren Standort beeinflusst. Personalisierte Inhalte und Werbung können auch relevantere Ergebnisse, Empfehlungen und individuelle Werbung enthalten, die auf früheren Aktivitäten in diesem Browser, etwa Suchanfragen bei Google, beruhen. Sofern relevant, verwenden wir Cookies und Daten außerdem, um Inhalte und Werbung altersgerecht zu gestalten.
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Apa Itu Google Bisnisku
Google Bisnisku adalah fitur yang bisa digunakan para pemilik usaha untuk mempermudah calon konsumen mengetahui informasi lengkap seputar bisnis mereka. Mulai dari nama usaha, alamat, nomor telepon, email, nomor telepon, jam operasional, foto, hingga review dari pelanggan.
Incorrect location naming
There are cases where Google Maps had added out-of-date neighborhood monikers. Thus, in Los Angeles, the name "Brooklyn Heights" was revived from its 1870s usage[143] and "Silver Lake Heights" from its 1920s usage,[144] or mistakenly renamed areas (in Detroit, the neighborhood "Fiskhorn" became "Fishkorn").[145] Because many companies utilize Google Maps data, these previously obscure or incorrect names then gain traction; the names are often used by realtors, hotels, food delivery sites, dating sites, and news organizations.
Google has said it created its maps from third-party data, public sources, satellites, and users, but many names used have not been connected to any official record.[143][145] According to a former Google Maps employee (who was not authorized to speak publicly), users can submit changes to Google Maps, but some submissions are ruled upon by people with little local knowledge of a place, such as contractors in India. Critics maintain that names likes "BoCoCa" (for the area in Brooklyn between Boerum Hill, Cobble Hill and Carroll Gardens), are "just plain puzzling" or simply made up.[145] Some names used by Google have been traced to non-professionally made maps with typographical errors that survived on Google Maps.[145]
In 2005 the Australian Nuclear Science and Technology Organisation (ANSTO) complained about the potential for terrorists to use the satellite images in planning attacks, with specific reference to the Lucas Heights nuclear reactor; however, the Australian Federal government did not support the organization's concern. At the time of the ANSTO complaint, Google had colored over some areas for security (mostly in the U.S.), such as the rooftop of the White House and several other Washington, D.C. buildings.[146][147][148]
In October 2010, Nicaraguan military commander Edén Pastora stationed Nicaraguan troops on the Isla Calero (in the delta of the San Juan River), justifying his action on the border delineation given by Google Maps. Google has since updated its data which it found to be incorrect.[149]
On January 27, 2014, documents leaked by Edward Snowden revealed that the NSA and the GCHQ intercepted Google Maps queries made on smartphones, and used them to locate the users making these queries. One leaked document, dating to 2008, stated that "[i]t effectively means that anyone using Google Maps on a smartphone is working in support of a GCHQ system."[150]
In May 2015, searches on Google Maps for offensive racial epithets for African Americans such as "nigger", "nigger king", and "nigger house" pointed the user to the White House; Google apologized for the incident.[151][152]
In December 2015, 3 Japanese netizens were charged with vandalism after they were found to have added an unrelated law firm's name as well as indecent names to locations such as "Nuclear test site" to the Atomic Bomb Dome and "Izumo Satya" to the Izumo Taisha.[153][154]
In February 2020, the artist Simon Weckert [155] used 99 cell phones to fake a Google Maps traffic jam.[156]
In September 2024, several schools in Taiwan and Hong Kong were altered to incorrect labels, such as "psychiatric hospitals" or "prisons". Initially, it was believed to be the result of hacker attacks. However, police later revealed that local students had carried out the prank. Google quickly corrected the mislabeled entries. Education officials in Taiwan and Hong Kong expressed concern over the incident.[157][158][159]
Manfaat Beriklan di Google Maps
Ada beberapa manfaat yang akan Anda rasakan saat beriklan di Google Maps, berikut ini.
Cara Membuat Iklan di Google Maps
Beriklan di Google Maps tidaklah terlalu rumit, Anda cukup mendaftarkan bisnis Anda ke Google Bisnisku. Untuk Anda yang belum tahu apa itu Google Bisnisku, simak penjelasannya berikut ini.
Artistic and literary uses
The German "geo-novel" Senghor on the Rocks (2008) presents its story as a series of spreads showing a Google Maps location on the left and the story's text on the right. Annika Richterich explains that the "satellite pictures in Senghor on the Rocks illustrate the main character's travel through the West-African state of Senegal".[247]
Artists have used Google Street View in a range of ways. Emilio Vavarella's The Google Trilogy includes glitchy images and unintended portraits of the drivers of the Street View cars.[248] The Japanese band group inou used Google Street View backgrounds to make a music video for their song EYE.[249] The Canadian band Arcade Fire made a customized music video that used Street View to show the viewer their own childhood home.[250][251]
Links to related articles
Google seperti tidak bisa lepas dari kehidupan kita. Google tidak pernah lepas dari kegiatan kita mulai dari mencari informasi sampai menentukan arah. Sebagai media utama tempat orang-orang mendapatkan informasi, Google juga memberikan kesempatan para pebisnis untuk beriklan agar bisnis mereka lebih dikenal. Salah satunya para pebisnis juga bisa beriklan di Google Maps. Tahukah Anda, berdasarkan survei Google Maps 6 kali lebih populer dari aplikasi navigasi lainnya. Oleh karena itu, cara membuat iklan di google maps wajib Anda ketahui.
Beriklan di Google Maps sangat menguntungkan terutama untuk Anda usaha kecil dan menengah. Daripada Google Search, bisa dikatakan beriklan di Google Maps tidak terlalu kompetitif. Penggunanya masih terbilang sepi, ini sangat cocok untuk Anda.
Jakarta, CNBC Indonesia - Pengguna Instagram punya pilihan untuk bisa "kabur" dengan menonaktifkan akun sementara atau menutup selamanya.
Jangan khawatir, jika menonaktifkannya hanya sementara, Anda bisa mengembalikan akun dan digunakan sebagaimana mestinya.
Namun, jika ingin menghapus akun selamanya, Anda bisa memilih fitur deactive akun Instagram secara permanen.
Cara Tutup Akun Instagram
Perlu diketahui untuk menonaktifkan akun Instagram secara permanen berarti akan pihak Instagram akan menghapus seluruh profil, foto, video, komentar dan pengikut akun secara permanen.
Foto: REUTERS/Dado Ruvic
Tidak ada cara untuk mengembalikan akun tersebut jika Anda sudah menghapusnya secara permanen. Jika sudah yakin untuk menonaktifkan akun IG secara permanen, silahkan ikuti langkah-langkah berikut ini:
Cara Non-aktif Akun Instagram
Jika ingin menonaktifkan akun, hanya bisa dilakukan di website menggunakan browser.
